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Sunday, January 29, 2006

「近づきたいんだ、君に」~CMと映画の甘い関係を願う~

ソルジャー教育も無事かわし、穏やかな日曜日。
ドラマの視聴率とか、1月観た映画とかそれなりに書きたいことも
あるんだけど、今日はなんとなく石川寛監督のことを書こう。

まずは石川監督の最新作、明治製菓手作りチョコレート「前に出るんだ編」
を観ましょう。

この石川寛監督の最新映画「好きだ、」が2/25より公開となる。
好きだ、

もちろん、本業はあくまでCMディレクターだ。

石川監督の代表作は「マシェリ(高橋マリ子、黒澤優)」
「キリンレモン(ともさかりえ)」「爽健美茶(本上まなみ)」
などがあり、最近は「旭硝子、硝子のストーリー(HARU)」
「明治製菓手作りチョコレート(宮崎あおい)」などがある。
CMの特徴はストーリー性が高く、モノローグが使われる事が多い。
美しい日常を切り取っていくことで、そこから商品イメージの向上
に繋げていく。

CMディレクターが監督をやるのは近年珍しいことではない。
むしろ新しい監督が出てきたら、CM監督でしたなんてぐらいの
数の多さだ。

CMディレクターが映画監督する場合、それは鬱屈を晴らすがごとき
作品となりがちである。CMディレクターが映画を撮る理由は
15秒、30秒で表現できないことをやる!というイメージが強い
だろうが、実際は商業主義から離れた作品を作りたい!が実態
であったりする。それは大衆性の排除であり、具体的には絶対にCM
ではできない残虐さとか、強烈な下品さだとか、そういうものに
走ってしまうことも多々ある。
当然そういうものはストーリー性が薄いものになってしまうことも多い。

中にはCMディレクターとしての特性を映画に見事に反映させられる
監督もいる。「下妻物語」の中島哲也監督はその代表例だろう。
CMではコンマ何秒の世界でカット割りを決めていく。15秒、30秒の
尺に全てを完璧に収めるのだから、これは当然のことだ。
映画で同じ事をやれば、とんでもない時間と労力がかかってしまうが、
中島監督は可能な限りこの作業を映画で行おうとしていた。
1シーン1シーンのカットの絶妙な切り方はこの作品の肝であり、
一時も飽きさせない。

さて、石川寛監督のことを書くとかいって、全然書かないまま
ここまできたわけだけど、石川監督は既に映画を撮っている。
2002年に公開された「tokyo.sora」だ。

tokyo.sora

東京の空の下で展開される6人の女性達の群像劇。
日常をうまく切り取り、柔らかいタッチでフィルムに落とし込む。
石川寛監督がこの映画でやった最大のことは、ダイアローグを
全く作らなかったことだった。大まかなプロットは当然あったが、
脚本は実質なしという常識やぶりの手法だった。
自然でやわらかなタッチで、日常を切り出すCMを得意としてきた
監督が、それでもどこまでいってもカッチリとした作りものである
CMから、映画の中でリアルを目指したように、僕には見えた。

そして今回2作目となる「好きだ、」が公開される。
今回は脚本もちゃんとあるらしい。
美しい日常を切り取ることには、抜群の上手さを発揮してきた
石川監督が、それらを紡ぎ合わせて、さらに大きな美しい
物語を作り出す。そういうものになっていることを僕は期待してる。

行定勲監督など、映画監督からCMへという流れも出てきているし、
映画とCMの密な関係は、日本の映像文化をより押し上げる
要素を大いに持っている。映画とTVドラマも交流しているが、
今のところ質という意味では圧倒的にCMとの交流の方に期待している。
現在のこだわりがあまりにも欠如しているTVドラマでは、
のっぺりした商業映画を作るのが限界だと思うから。

とまあ、真面目な方向でこのエントリーを締めようとしているが、
本音は宮崎あおいにいい加減当たり映画をクレ!という
単なる叫びだったりする。

最後にもう一度、、明治製菓手作りチョコレート「前に出るんだ編」
を観て終わっておく。

アミューズCQNに行って「好きだ、」の前売り券を買うと、
石川寛監督CM作品集DVDがついてくる。
上記の宮崎あおいのCM、硝子のストーリー、懐かしい黒澤優のマシェリ
などが収録されており、かなり良い。数に限りがあるらしいので、
興味のある方はお早めに・・・

|

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